I would be curious to know something. Maybe you can help. Say our carrier opened the gates and allowed us to broker our own freight in return for a 15% fee to the carrier. How exactly does that help us? Is there some secret supply of profitable freight out there that can only be had if you broker your own loads? Is there a group of underground expediters out there that are laughing all the way to the bank because they have access to high-paying freight that others cannot haul?
In other words, what exactly is the nature of this self-brokered freight? How much exactly does it pay, and how available is it?
Say I became masterful in brokering my own loads; meaning that instead of relying on load boards only, I develop working relationships with a network of brokers and shippers (pretty good at networking here). Could I expect them to put high-paying freight on my truck before they compare my price to other people's prices, because I happen to be well networked and better than others at brokering loads?
I have seen claims made about how much better off people can be for brokering their own loads, yet they stay with a carrier instead of going for their own authority where they would not only broker their own loads all the time, but keep the carriers cut for themselves.
What's up with that?
Ok, I'll bite..
The way I see it, is if you're with a large carrier who has lots of freight opportunities available at a fair price, AND they will also allow you to broker some of your own loads, only taking a 15% 'commission' or 'service' fee', or whatever you want to name it, it is the best of both worlds.
It isn't that the loads are necessarily high paying, or higher paying, altho they can be, it's more that it gives you more options. For example, many complain they are sitting for days.. it gives them an opportunity to do something about it, should they want to. Many complain of high deadhead miles after delivering to a poor freight area.. it gives them an opportunity to get some or all or more, of their deadhead costs covered by getting a skid or two or three coming out, or along the way to a better area. Many complain their large carrier has too many trucks signed on for the number of loads available these days.. it gives them an opportunity to do something proactive for themselves (give themselves a beep before your turn in the carrier's lineup). If someone wanted to head 'home' or in a certain direction, it would allow the opportunity to try to get the costs, or more, covered.
Another perhaps important point this option may allow, is what an OO may be more free to do with his truck. For example, as I understand it, some carriers have very black and white, written in stone, parameters of which truck can do which load, ie, say an OO has a 'C' sized box, but can actually take a 'D' weighted load. Or it might not even be written in stone, but might be too difficult for the dispatchers at a large carrier to keep the details of any given trucks straight, if they differ from the *norm*. Their carrier may have that truck pegged to only receive 'C' load offers. However, on the occasion the OO may want to book his own load, he might be free to take a shipment which his truck would easily take, but not be offered by his own carrier.
The rates will vary, depending on location of pickup/delivery, how many others are available too, which broker, what you're carrying, which options you can offer, size of load, how fast you're able to call, how good you are at negotiating, how well you know the pricing to be competitive, how many shipments you're going to put on, how professional you are, etc.
Depending on what
exacty that 15% includes, it could be well worth it. As an independent, if I had a service who would deal with all the paperwork, pay me up front (before the shipper actually paid the bill), allow me to operate under their reduced group insurance rates, and their authorities, maybe get some other perks in there too, I'd be interested in hearing about it. That said, it's also worth money to have someone finding you loads, hence the even higher percentage usually kept by carriers. To have both options can only be a good thing, in my mind.
It's not all fun and games and great paying freight, being independent, however it can be extremely rewarding. The freight available to me as a tiny little guy isn't going to be the same as the freight available to a big name carrier who spends thousands on advertising and has a reputation built on years of service. To me, it's like working together for the benefit of both. Both because I can get myself loaded if I want to, and the carrier can keep one more OO content while making a little money.
I think many people wouldn't have a clue how to go about doing this, and even if they did, they may not have the desire to be bothered, the assertiveness, the stomach for it, the perseverance, whatever. Some are happy without this option, some would rather accept their lot in life as it stands, some would like to put up with it while still complaining, and others may be at a disadvantage for one reason or another. Others enjoy having more of a say in their business, while not necessarily wanting to, or being ready to, or have the financial resources, to make a go of it all on their own.
As for you specifically ATeam, from what I understand, you would probably do particularly well at it because you have many options to offer (weight capacity? liftgate? hand truck? reefer? heat? hazmat? experience? etc?), you're obviously well spoken, intelligent and know how to talk to people, you have a team available, you know your costs and seem to have a good handle on math skills, you seem competitive and amibitious (don't take that as a negative), you know your way around the country already, etc.
I think there are probably many who do this, while perhaps also still being signed on with a carrier, who we don't necessarily hear from on here. I also think it's probably not as much of an option for a newbie to the industry, to begin an expediting career as well as brokering their own loads right off the bat. Experience is worth a lot.