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The Expediter’s Guide to Sun Tzu and the Art of Persuasion

By Sean M. Lyden - Staff Writer
Posted Jan 18th 2021 2:24PM
Sun Tzu and the Art of Expediting What can expediters learn about the art of persuasion from Sun Tzu's "Art of War," the classic ancient Chinese text on military strategy? A lot. That’s because there is a key parallel between warfare and persuasion: Each is about deploying strategies and tactics that defeat the advancement or resistance of an enemy. It’s just that the nature of the “enemy” is different. Here's what I mean. In warfare, an enemy is a person or group of ...