Advertising 101?

[dletheridge]

On the Tri=State web site it suggests these estimated earnings;

DOCK HIGH STRAIGHT TRUCK
SINGLE - $1,800 - $2,600/WK
TEAM - $3,500 - $4,500/WK
65% OF GROSS RATE BILLED TO CUSTOMER
SOME MINIMUMS APPLY
FUEL SURCHARGE AVERAGE= ADDITIONAL $.20-$.30 CPM

I've been looking for threads on how to decipher ads, without much luck. So here's my chance.

Does the line "65 % ..." mean that the weekly average comes from 65% of whatever the amount that is billed to the customer?

What does "some minimums apply" mean?

Is the fuel surcharge in addition to or is a part of the weekly averages?