Speed limits. Time limits. Term limits. Limits are good for many things, but when you limit your business, it can have detrimental effects. Owner operators choose where they either like to run or where they are the most profitable, these two are not always mutually exclusive. We all have our preferences on where we LIKE to run, if we are fortunate to also be profitable in said areas, then it is a win-win. However, when we choose to run loads in areas we LIKE rather than the areas that are more profitable, our businesses can suffer. Midwest. Coast to coast.
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