Fuel for Thought How much do you need to haul this load?

chillout

Administrator
Staff member
On Time Media Staff
Your cost per mile, if you have figured it, will tell you how much you need per mile to break even and make a profit. You may figure your expenses as per day pay, whatever your method is for figuring your expenses, you know, or should know, what you need to cover your costs to operate. There are many factors involved and each driver’s CPM is different. So now you have your numbers, you know what YOU need to run a load. Now the load offers come.

You accept an offer that fits your needs, let’s say it is nice paying run to a good area, the shipper loads you promptly, the load is exactly what you were told it would be, even the drive is nice. Sunny day, light traffic. You arrive at the receiver, again no issues, they unload you in a timely manner. Sweet! Another nice run in the books and you were paid well.

Now you find out that the sweet run you just completed, could have paid you more. The carrier or broker was charging the customer way more than you thought. No one lied to you, they just asked for your rate without telling you what they COULD pay. This is where some drivers get upset.

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